Usually I’m pretty good at a casual intro, a light conversation starter. But when it comes to something I’ve put so much love and work into, it’s really hard not to just burst about it at the first sentence. But you know, sometimes a post just needs to start with a really loud: HEY, the little collection of NOT SO BASICS kids clothes, I designed with mini mioche launches…TODAY!!! I held back on the caps as much as possible, because I didn’t want you to feel as though I was yelling even though I’m totally yelling!
This post is full of photos but if you want to get right down to business, all SIX styles from this spring summer collection are live and ready for your kiddos to wear (only) at mini mioche.
Also for reference, mini mioche not only designs but they knit their fabric, sew their garments and wrap it all up with a whole whack of love, right here in Toronto! Plus (there is more), all their fabrics are organic — ethical, organic, made in north america, the best kids basics and also NOT SO BASICS (wink).
PS. a quick BIG thank you to my good friend from Swell Made Co for lending me her cutie pie kiddos for photos!
The spring summer 2016 little capsule collection/collaboration I designed exclusively for mini mioche, the little lineup we affectionately named NOT SO BASICS (because it’s basic, but really not that basic) launches this week!! I’m super excited, SUPER DUPER excited!
So excited that I just couldn’t wait until the official launch on Tuesday, to show you some peeks — so consider yourself super sneak-peeked. Usually I’m really good at holding out until the day of launch (expert secret keeper over here!), maybe it’s the snow in April (yes it’s actually snowing here, but let’s not even talk about it) or most likely it’s just that I love it so darn much and cannot wait to show you!
It’s funny how fast fashion comes back around these days. It barely takes a breath away anymore, most of the time we didn’t even know it left until it came back. Really, I think more that old fashion zeitgeist moving faster than ever before, I tend to think that fashion “rules” have really just flown out the window. Sure there will always be trends, new popular things that everyone is talking about but how those are interpreted and heard is always going to be really different for everyone. There is no “one style” anymore like how there was in the past, no one main “cool” clique. There are many, it’s sorta like the world is one big high school (which it really is in SO many ways) but every clique is cool and fashionable in their own right and style. At least that’s how I see style, I see it as individual and those individuals clump together as similar groups. But hey, that’s just me (and remember I’m a huge optimist).
Since I’m sure you are tired (I assume everyone is when I am), and your brain probably just wants to go back to the weekend. Let’s just keep the words short, I know sometimes there is just too much chatter and too many things to read and look at. So instead how about we just give your brain a break and pop some headphones in.
Here’s a mixtape I made you that is perfect for while you work, while you head to work, while you’re cooling down at Goodlife or for a really awesome yoga practice. Honestly it’s another (really great) slowish jam, mixtape — a list to keep you smiling but cool and calm. I’m really into being cool and calm.
Remember the 90’s and how cool all the fashions were? You can stop rolling your eyes now. The thing is when you remember a style from a time passed it’s usually associated with a memory, so depending on the memory the style can be totally hit or miss, maybe just something you want to bury in the back yard. I could go on and on, embarrassing myself with my really bad 90’s style memories from my childhood — but that would only be tons of fun for you. Instead let’s just talk about how some of your favorite (or hated) 90’s styles are back, but better and not as neon as the real life 90’s party was.
You’ve probably seen people sporting things that made you think “I remember wearing that!” and then instantly made you think “sh*t I’m old, if I can actually say that”. But fear not you are not old, fashion is just moving really really fast. How about I show you how fast and make you fall back in love with some of your favorite 90’s fashions.
[baby doll dress – via artizia]